KELLANOVA SNACK TO SCORE
(the “Contest”)
OFFICIAL RULES AND REGULATIONS
THIS CONTEST IS OPEN TO CANADIAN RESIDENTS
AND IS GOVERNED BY CANADIAN LAW
1. CONTEST PERIOD:
The Contest begins on April 20, 2026, at 12:00:01 a.m. Eastern Time (“ET”) and ends on August 31, 2026, at 11:59:59 p.m. ET (the “Contest Period”).
The Contest Period includes the purchase period which starts on April 20, 2026, at 12:00:01 a.m. ET and ends on August 15, 2026, at 11:59:59 p.m. ET (the “Purchase Period”).
2. ELIGIBILITY:
The Contest is open to residents of Canada who have reached the legal age of majority in their province or territory of residence at the time of entry; except employees, officers, directors, representatives or agents (and those with whom such persons are domiciled, whether related or not) of Kellanova Canada Inc. (the “Sponsor”), a Participating Retailer (defined below), Major League Soccer, L.L.C. (“MLS”), Soccer United Marketing, LLC (“SUM”), SUM NETHERLANDS COOPERATIEF U.A. (“SUM NETHERLANDS”), MLS Canada ULC (“MLS Canada”), Pro Soccer Development, LP (“MLSNP”), Player Development, LLC (“PDEV” and together with MLS, SUM, SUM NETHERLANDS, MLS Canada, and MLSNP, collectively, the “SUM Entities”), and each of their respective parent companies, subsidiaries, affiliates, distributors, prize suppliers, advertising/promotion agencies and any other individual(s), entity or entities involved in the development, production, implementation, administration or fulfilment of the Contest (collectively, the “Contest Parties”). An individual who meets the foregoing eligibility requirements (as determined by the Sponsor at its sole and absolute discretion) may be referred to as an “Eligible Entrant”.
3. AGREEMENT TO BE LEGALLY BOUND BY RULES:
By participating in this Contest, you are signifying your agreement that you have read and agree to be legally bound by these Official Rules and Regulations (the “Rules”).
4. HOW TO ENTER:
NO PURCHASE NECESSARY. There are two ways to enter the Contest:
(i) IN-STORE ENTRIES: If you are an Eligible Entrant, in order to receive a purchase entry (a “Purchase Entry”), during the Purchase Period, first you must complete a purchase from a Participating Retailer (defined below) of any two (2) or more Pringles, Cheez-It, Pop-Tarts, Town House, Nutri-Grain, Eggo, Rice Krispies Squares, Kashi Bars, Special K Bars or RXBar product (each, a “Participating Product”), while supplies last, in a single transaction (collectively, an “Eligible Purchase”). You must keep your receipt to fully evidence that you have made an Eligible Purchase during the Purchase Period, including clearly showing the Participating Products purchased and Eligible Purchase date, time and Participating Retailer (a “Retailer Receipt”). Next, during the Contest Period you must visit snacktoscore.ca (the “Contest Website”) and (i) submit all required information (including, without limitation, your first and last name, your, Date of Birth, valid email address, and postal code, and signify your agreement that you are entering the Contest in compliance with these Rules) to register; (ii) verify your registration by entering a one-time use PIN code that will be delivered to the email address provided in step (i); and (iii) upload a copy of your Retailer Receipt, evidencing your Eligible Purchase; . When you have fully completed the Entry Form and uploaded your Retailer Receipt, click the “Enter” button to submit your entry (each, an “Purchase Entry”). “Participating Retailers” means any retailer of Participating Products in Canada (including online retail channel(s)). To be eligible, your Retailer Receipt submission must fully evidence that you have made an Eligible Purchase during the Purchase Period (including clearly showing the Participating Products purchased and Eligible Purchase date, time and Participating Retailer). Limit of one (1) Purchase Entry per Retailer Receipt (regardless of whether more than two (2) Participating Products have been purchased in such transaction). For greater certainty, a purchase from a Participating Retailer that is completed via a third-party delivery service will qualify as an Eligible Purchase, provided such purchase has been completed in accordance with these Rules.
OR
(ii) MAIL ENTRIES: If you are an Eligible Entrant, to obtain a mail entry (a “Mail Entry”) into the Contest, print your first name, last name, date of birth, postal code, email address on a plain white piece of paper, including a minimum 50 word unique essay on “Why you love snacking while watching sports” and mail it (in an envelope with sufficient Canadian postage) to: Kellanova Snack to Score Contest, PO Box 128, Stn Malton, Mississauga, Ontario, L4T 3B5 (the “Request”). Upon receipt of a valid Request in accordance with these Rules, an Eligible Entrant will be eligible to receive one (1) Mail Entry in the Contest per unique and original Request per envelope with sufficient Canadian postage. To be eligible, any Request submitted must: (i) be received separately in an envelope bearing sufficient Canadian postage (i.e. multiple Requests in the same envelope will be void); and (ii) be post-marked during the Purchase Period and received during the Contest Period. Mail Entries must comply with these Rules.
Collectively, Purchase Entries and Mail Entries that comply with these Rules will be referred to as “Eligible Entries.” Any entry that does not comply with these Rules is an “Ineligible Entry” or collectively, “Ineligible Entries.” Eligible Entries and Ineligible Entries will be referred to each as an “Entry” or collectively as “Entries.”
5. ENTRY LIMITS:
Regardless of method of Entry, there is a limit of 3 Entries per Eligible Entrant during the Contest Period. Under no circumstances will an Eligible Entrant be permitted to obtain more than the maximum allowable number of Entries during the Contest Period. For greater certainty and the avoidance of any doubt, you can only use one email address to participate in the Contest. If it is discovered by the Sponsor (using any evidence or other information made available to or otherwise discovered by the Sponsor) that any person has attempted to use multiple names, identities, email addresses, mailing addresses, and/or any automated, macro, script, robotic or other system(s) or program(s) to enter or otherwise participate in or disrupt this Contest; then he/she may be disqualified from the Contest in the sole and absolute discretion of the Sponsor. The Released Parties are not responsible for late, lost, misdirected, delayed, incomplete or incompatible Retailer Receipts, essays, Entries and/or any other Contest-related information (collectively, “Contest-Related Information”) (all of which are void).
Any Entry that does not follow the above applicable format(s) and requirements as provided in these Rules (as determined by Sponsor in its sole and absolute discretion) will not be eligible for Entry in this Contest.
Standard data rates apply to participants who participate in the Contest via a wireless mobile device (including, without limitation, Eligible Entrants who submit an Entry via a wireless mobile device). Wireless service providers may charge for data charges if accessing the Website from a mobile device. The sponsor is not responsible for any data charges incurred by the Entrant when attempting to participate in this contest. Please call your service provider for pricing, service plan information and rates before mobile device participation.
6. VERIFICATION:
All entrants and Contest-Related Information are subject to verification at any time and for any reason. The Sponsor reserves the right, in its sole and absolute discretion, to require proof of identity, eligibility or compliance with these Rules (in a form acceptable to the Sponsor – including, without limitation, government issued photo identification): (i) for the purposes of verifying an individual’s eligibility to participate in this Contest; (ii) for the purposes of verifying the eligibility and/or legitimacy of any Contest-Related Information entered (or purportedly entered) for the purposes of this Contest; and/or (iii) for any other reason the Sponsor deems necessary, in its sole and absolute discretion, for the purposes of administering this Contest in accordance with these Rules. Failure to provide such proof to the satisfaction of the Sponsor in a timely manner may result in disqualification in the sole and absolute discretion of the Sponsor. The sole determinant of the time for the purposes of the Contest will be the official time-keeping device(s) used by the Sponsor.
7. PRIZES:
There are a total of three hundred (300) prizes (each a “Prize,” collectively “Prizes”) available to be won as follows:
· 200 x one (1) one-hundred-dollar ($100 CDN) digital prepaid credit card gift cards;
· 100 x one (1) one-hundred-dollar ($100 CDN) digital MLSstore.ca gift cards;
Each Prize must be accepted as awarded and is not transferable or assignable or redeemable for cash. Each Prize will only be awarded to the person who is verified as the Eligible Entrant associated with the selected Eligible Entry in question. The Sponsor reserves the right, in its sole discretion, to substitute a Prize with a prize of equal or greater value. Each Prize is subject to the terms and conditions of the digital gift card issuer. There is a limit of one (1) Prize per Eligible Entrant.
None of the Contest Parties (including, the SUM Entities) and each of their respective officers, directors, agents, employees, representatives, successors and assigns (collectively, the “Released Parties”) make any representation or offer any warranty, express or implied, as to the quality or fitness of a Prize awarded in connection with the Contest. To the fullest extent permitted by applicable law, each confirmed winner understands and acknowledges that he or she may not seek reimbursement or pursue any legal or equitable remedy from either the Sponsor or any of the other Released Parties should a Prize fail to be fit for its purpose or is in any way unsatisfactory. For greater certainty and the avoidance of any doubt, by accepting a Prize, each confirmed winner agrees to waive all recourse against the Released Parties if his/her Prize or a component thereof does not prove satisfactory, either in whole or in part. Each Prize is subject to the terms and conditions of the issuer. All terms and conditions of the gift card shall apply.
8. WINNER SELECTION:
On September 14, 2026 (the “Draw Date”) in Toronto, Ontario at approximately 11:00 a.m. ET, three-hundred (300) Eligible Entrants will be selected by random draw from among all Eligible Entries submitted and received during the Contest Period in accordance with these Rules. The odds of winning a Prize depend on the number of Eligible Entries submitted and received during the Contest Period.
9. WINNER NOTIFICATION AND CONFIRMATION:
The Sponsor or its designated representative will make a minimum of three (3) attempts to contact each potential Prize winner by email using the information provided when the corresponding selected Eligible Entry was submitted, within thirty (30) business days of the Draw Date.
NO ONE IS A WINNER UNLESS AND UNTIL THE SPONSOR OFFICIALLY CONFIRMS THEM AS A WINNER IN ACCORDANCE WITH THESE RULES. BEFORE BEING DECLARED A CONFIRMED PRIZE WINNER, each potential Prize winner will be required to correctly answer a mathematical skill-testing question without mechanical or other aid within the specified timeframe. IMPORTANT NOTE: The Sponsor may also require, in its sole and absolute discretion, that an eligible winner sign and return the Sponsor’s form of declaration and release prior to being confirmed as a winner.
If any potential Prize winner: (a) fails to correctly answer the skill-testing question; (b) fails to return the properly executed Contest documents within the specified time (if applicable); (c) cannot accept (or is unwilling to accept) a Prize (as awarded) for any reason; and/or (d) is determined to be in violation of these Rules (all as determined by the Sponsor in its sole and absolute discretion); then he/she may, in the sole and absolute discretion of the Sponsor, be disqualified (and, if disqualified, will forfeit all rights to a Prize) and the Sponsor reserves the right, in its sole and absolute discretion and time permitting, to select another Eligible Entrant from among the remaining Eligible Entries (in which case the foregoing provisions of this section shall apply to such newly selected potential winner).
Once an Eligible Entrant is declared a confirmed Prize Winner, the Prize, as awarded, will be emailed to the confirmed Prize Winner at the email address provided in their declaration form.
10. GENERAL CONDITIONS:
All Entries become the property of the Sponsor. This Contest is subject to all applicable federal, provincial and municipal laws. The decisions of the Sponsor with respect to all aspects of this Contest are final and binding on all Entrants without right of appeal, including, without limitation, any decisions regarding the eligibility/disqualification of Entries, and/or Entrants. By participating in this Contest, you are agreeing to be legally bound by the terms and conditions of these Rules. ANYONE DETERMINED TO BE IN VIOLATION OF THESE RULES FOR ANY REASON IS SUBJECT TO DISQUALIFICATION IN THE SOLE AND ABSOLUTE DISCRETION OF THE SPONSOR AT ANY TIME.
The Released Parties will not be liable for: (i) any failure of the Contest Website or any other website or platform during the Contest; (ii) any technical malfunction or other problems relating to the telephone network or lines, computer on-line systems, servers, access providers, computer equipment or software; (iii) the failure of any Contest-Related Information, winner notification message and/or other information to be received, captured or recorded for any reason whatsoever, including, but not limited to, technical problems or traffic congestion on the Internet or at any website; (iv) any injury or damage to an Entrant’s or any other person’s computer or other device related to or resulting from participating in the Contest; and/or (v) any combination of the above.
The Sponsor reserves the right, in its sole and absolute discretion, to withdraw, amend or suspend this Contest (or to amend these Rules) in any way, in the event of an error, technical problem, computer virus, bugs, tampering, unauthorized intervention, fraud, technical failure or any other cause beyond the reasonable control of the Sponsor that interferes with the proper conduct of this Contest as contemplated by these Rules. Any attempt to damage any website or to undermine the legitimate operation of this Contest in any way (as determined by Sponsor in its sole and absolute discretion) is a violation of criminal and civil laws and should such an attempt be made, the Sponsor reserves the right to seek remedies and damages to the fullest extent permitted by law. The Sponsor reserves the right, in its sole and absolute discretion, to cancel, amend or suspend this Contest, or to amend these Rules, in any way without prior notice or obligation, in the event of any accident, printing, administrative, or other error of any kind, or for any other reason whatsoever. Without limiting the generality of the forgoing, the Sponsor reserves the right, in its sole and absolute discretion, to administer an alternate test of skill as it deems appropriate based on the circumstances and/or to comply with applicable law.
By entering this Contest, each Entrant expressly consents to the Sponsor, its agents and/or representatives, storing, sharing and using the personal information submitted with his/her Entry for the purpose of administering the Contest and in accordance with Sponsor’s privacy policy available at: https://www.kellanova.com/us/en/privacy-notice.html.
The Sponsor reserves the right, in its sole and absolute discretion, and without prior notice, to adjust any of the dates and/or timeframes stipulated in these Rules, to the extent necessary, for purposes of verifying compliance by any Entrant with these Rules, or as a result of any technical or other problems, or in light of any other circumstances which, in the opinion of the Sponsor, in its sole and absolute discretion, affect the proper administration of the Contest as contemplated in these Rules, or for any other reason.
In the event of any discrepancy or inconsistency between the terms and conditions of these English Rules and disclosures or other statements contained in any Contest-related materials or in the French version of these Rules; the terms and conditions of these English Rules shall prevail, govern and control to the fullest extent permitted by law.
The SUM Entities are not sponsors or administrators of this Contest and are in no way responsible or liable for the administration of this Contest. All trademarks used are the property of their respective owner(s) and are used for Prize description purposes only.
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SHORT RULES
†NO PURCHASE NECESSARY (Mail-in method of entry also avail.). Starts April 20/26, ends Aug. 31/26. Age of majority legal residents of Canada only. ††Purchase 2 participating snack products in a single transaction from a participating retailer by Aug. 15/26 and submit eligible proof of purchase by Aug. 31/26 to enter. Limit 3 entries/person. 300 x $100 CAD gift card prizes avail. total (200 x prepaid credit card prizes; and 100 x MLSstore.ca gift card prizes). Limit 1 prize/person. Odds depend on number of eligible entries received. Correctly answered skill-testing question required. See snacktoscore.ca for full rules (including participating products, participating retailers and entry details).
®, © 2026, TM Kellanova/Kellogg Europe Trading Limited/Insurgent Brands LLC: lic.user.
© 2026 MLS. All Major League Soccer trademarks and copyrights used by permission. All rights reserved. SUM NETHERLANDS COOPERATIEF U.A., MLS Canada ULC , and their affiliated entities are not sponsors of, and are not responsible for, the administration or execution of this Contest.